THE PALAIS
PROGRAMMING
TUESDAY 17 JUNE
11:00 - 11:45
CREATIVES IN ACTION
ABOUT THE SESSION
How can you solve problems like a creative genius? What’s the secret sauce that fuels the success of the top creative leaders? What ignites their passion right now, and what makes them tick? How do they tackle challenges, and what lessons have they learnt along the way?
Three creatives come together on stage to exchange ideas, dissect creative processes and storytelling techniques and debate emerging trends, tools and skill sets.
Join them to unlock the transformational power of creativity on brands, consumers and society. Get your creative juices flowing and inject new thinking into your work to achieve new levels of success.
SPEAKERS
Alice Chou Chief Creative Officer, Dentsu Creative Taiwan
Shaheed Peera
Global Executive Creative Director, IPG Health Maisie McCabe
UK Editor, Haymarket Media Group
15:30 - 16:00
LUXURY FOR EVERYONE: CHANGING PERCEPTIONS OF DISABILITY
ABOUT THE SESSION
What will ‘luxury’ mean in the future? Will tomorrow's luxury brands offer prosperity to everyone, not just an exclusive few?
HERALBONY, one of Japan’s most talked-about brands, in partnership with Dentsu Inc., is positively reshaping the narrative around disabilities.
Join this session to explore how a brand, an agency and the disabled artists they work with can transform negative perceptions and contribute to the growth and prosperity of consumers, businesses and society – through creativity.
Discover how luxury brands can change from symbols of indulgent consumption to a beacon of hope for the greater good. Get inspired by practical strategies to help you make an impact.
This session includes a live element: a HERALBONY artist will be performing a live drawing onstage.
SPEAKERS
Takaya Matsuda Co-CEO HERALBONY Co., Ltd.
Kinami Hasegawa Creative Director Dentsu Inc. Satoru Kobayashi Artist Lumbini Museum of Art, Iwate Shota Matsuda
WEDNESDAY 18 JUNE
16:45 - 17:15
UNLOCKING INNOVATION IN INDIA
THROUGH CURIOSITY AND CREATIVE TECH
ABOUT THE SESSION
How do you build a culture of innovation from the ground up by employing curiosity and creative tech, especially in an environment where it’s never been done before?
Uncovering the key principles, mindset shifts, troubleshooting and unconventional approaches that turned an old table tennis table in a scrappy basement into the largest in-house creative tech lab in an advertising agency set up in India. This is a classic Indian underdog story.
Discover how to harness curiosity to unlock innovation and drive meaningful change in the creative industry.
It’s not just a story of what we did – it’s a playbook for what you can do next.
SPEAKER
Gurbaksh Singh Chief Creative Officer and Chief Innovation Officer
Dentsu Creative India